The ERA
Justin Realty broker team, Carol Darby, Ron Darby and Jennifer Darby Metzger
offer suggestions on preparing your house for a good showing. In a competitive
real estate market, staging and proper pricing can make the difference for a
successful sale.
ERA Justin Realty 2012 Tips on
Dressing Your House For a Good Showing
As
many recognize, positive signs abound for the 2012 regional real estate markets.
The Meadowlands communities are perfect examples of that strength in listings
and sales.
Ron
Darby, Jennifer Darby Metzger and Carol Darby, ERA Justin Realty brokers
completing their January review, report strong listings coming to market and
positive signs from the many new contracts that the firm has just negotiated.
As
important a landmark as buying a home is in people’s lives, you'd be surprised
at how much of it can turn on snap decisions. If you're selling a house you'll
have to put careful thought into customers’ first impressions, because many
sales will be made or lost before they reach the front door – or as soon as they
walk through it.
Jennifer
Darby offers a menu of possible ‘first impression’ areas that an owner may want
to consider. “First consider curb appeal
– the feeling customers get from the upkeep of the house and grounds, and how
comfortable this makes them imagining themselves as a resident. You want to do
everything you can to make them see your house as their house, both outside and
in. A new paint job is an investment
that should more than pay for itself, and neat landscaping – trimmed shrubs, new
flowers – puts your prospective buyers in just the right frame of mind. Inside,
kitchens and bathrooms should be in sparkling condition – these rooms are known
to be what makes up many home-seekers’ minds. Removal of odors like pet smells
and smoke will lessen distractions for customers you want focusing on your
home’s possibilities, and clearing of clutter is crucial.
The
less belongings you have crowding your rooms and closets, the bigger the home
will appear, and the easier it will be for potential buyers to envision placing
their own possessions there. Put some things in storage if you need to, or hold
a garage sale to help cut down on some of the build-up you were going to clear
out for moving anyway. For buyers
picturing themselves in your home, it’s also good to present the house in as
general taste as possible – personal memorabilia, collectibles, and eccentric
wall colors and furnishings should go out with the clutter. Repainting rooms in
a neutral white also helps convey the sense of spaciousness. Clean windows, fresh flowers, and other small
details with big impact – they’re what you want to remember. From major
improvements to subtle touches that tip the scales in your favor, the features
of a house that we often take for granted can be the ones that determine your
home selling success. According to the National Association of
Realtors®, curb appeal alone accounts for strong percentages of all
home sales.”
Jennifer
continued, “A little effort now saves you a lengthy process later. First
impressions will expedite the sale, and securing our services will help make it
all the surer. One of our ERA Justin Realtor professionals can guide you in all
the above matters and more, from supplying a checklist of presentation tips, to
recommending affordable painting contractors from his or her industry
connections, to helping you stage the furniture. Whatever it takes, we can give
you confidence that, for some buyer soon, the showing of your home will be love
at first sight. We also will provide a
2012 home market analysis (CMA) with
information in determining the true value of a house and the right asking price.
In the end, however, the homeowner should decide on a price that he or she feels
is competitive and consistent with the price at which other houses in the area
have sold. Our CMA report for our Sellers is truly comprehensive in all
aspects. Complete with color photos and
detailed information, it make pricing easier for those planning a sale. Truly, there is a difference in real
estate companies, and our details will make the difference. We ask Buyers and
Sellers to compare. We believe that in
order to exceed expectations of what ERA Justin Realty is about, we don’t offer
just real estate basics, we try to be as comprehensive as possible. In that way, we know that our Buyers and
Sellers will hold us all in the highest regard.”
ERA Justin Realty proudly
received the prestigious ERA world-wide 2003-2012 ‘Commitment to Excellence
Award’, selected from all ERA real estate firms worldwide. Only outstanding business entities are honored and
receive it.
For more information on CMAs and dressing your house for a good showing, consumers can reach the ERA Justin Realty sales team at either of their two Rutherford offices at 118 Jackson Avenue or 57 Park Avenue. By phone at (201) 939-7500, (201) 438-0588 or (201) 438-SOLD. Additional real estate information is also available at the firms 1000s of homes website at www.ERAJustin.com
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