ERA JUSTIN REALTY 2018 LEADERSHIP CIRCLE ACHIEVERS

2018 was a successful real estate year with affordable sales prices for qualified buyers.  The ERA Justin Realty staff of Realtor agents have worked diligently with sellers and buyers to continue to be a strong real estate agents and brokers throughout Bergen, Passaic, Hudson, Essex and Ocean Counties and being the #1 office in Rutherford closed transactions for 18 consecutive years; statistics provided by the New Jersey MLS.

Ask the ERA Justin Realty 1st, 2nd, 3rd and 4th  quarter award achievers, how important is proper house pricing and the answer you will hear over and over is realistically. Ask any of these Leadership Circle achievers who will provide a complimentary Comparative Market Analysis (CMA) and you will receive the answers to your real estate questions.  They include Michelle Korosy, Joana Iliescu, Julia Dagistanli, Lee Schilare, Jennifer Sullivan, Fara Espandi, Peggy McLaughlin and Carol Calamari.

 Ron Darby, Broker stated, “If you are thinking of selling your house and want to know realistic pricing, you may contact one of our Realtor sales agents and request a Comparative Market Analysis (CMA) to determine its fair market value. Our service is provided free of charge and without obligation.  In conducting a CMA, we have access to a wide array of information, such as databases containing recent listing and selling prices of similar homes in the neighborhoods, and how long these houses took to sell. The resulting analysis can help a homeowner reach a realistic  fair market value.  When the house is put on the market we will use the CMA to help the homeowner establish a selling marketing program. The CMA information is helpful in determining the market value of the house and the right asking price. In the end, however, the homeowner should decide on a price that he or she feels is competitive and consistent with the prices other houses in the area have sold.  Our CMA report for our sellers is truly comprehensive. Complete with color photos and detailed information, it makes pricing easier for those planning a sale. Truly, there is a difference in real estate companies, and our details will make the difference. We ask buyers and sellers to compare.  We believe that in order to exceed expectations of what ERA Justin Realty is about, we don’t offer just real estate basics, we are as comprehensive as possible.  In that way, we know that our buyers and sellers will hold us all in the highest regard.  Proof of our abilities for our clients and customers shows in these fine award achievers being honored.”

For more information, consumers can reach the ERA Justin Realty sales team at either of their two Rutherford offices at 118 Jackson Avenue and 57 Park Avenue and our Hoboken Meet and Greet location. By phone at (201) 939-7500, (201) 438-0588 or (201) 438-SOLD.  Additional real estate information is also available at the firms 1000's of homes websites at www.ERAJustin.com and www.ERAJustinRealty.com.

DARBY AND METZGER OFFER SUCCESSFUL CAREER OPPORTUNITIES

DARBY AND METZGER OFFER SUCCESSFUL CAREER OPPORTUNITIES

 

How many careers exist today that involve helping people achieve their career goals? According to Ron Darby and Jennifer Darby Metzger, leading real estate owners and brokers of  ERA Justin Realty, “Real estate agents make dreams come true every day for their buyers and sellers. We do the same for agents who join our firm.”

 

Darby and Metzger speak from great experience.  They have hired, trained and guided agents to success hundreds of times and their firm has created multi-thousands of closed real estate transactions since the firm opened in 1950.

 

Metzger said, “As real estate trends change, technology along with careers need change. We watch and listen. In fact, ERA Justin Realty offers one of the strongest mentor training programs for both new and experienced agents.  Real estate moves at such a fast pace our agents want to be trained so they can be on the cutting edge.  We also give our agents the greatest buyer base potential with stronger advertising; full-color page advertising of our listings in North Jersey Newspaper's South Bergenite, two company websites, exposure on the top real estate websites all bringing an abundance of potential buyers to our agents while giving our sellers more marketing exposure than other firms. We proudly have a major market share driven by a superior level of support.”

 

Darby’s career began as sales manager of K Realty where he focused and built that brand into a successful 5 office firm with two Rutherford offices, plus offices in Lyndhurst, North Arlington and a South Jersey office location serving Stafford Township and Long Beach Island.  From the Stafford Township office, he was responsible for the construction of nearly 200 custom single and multi-family dwellings.  He later was encouraged by Justin Tokarski, founder of Justin Realty, to form a partnership to duplicate the success he created at K Realty.  He added, “I had known of Justin’s impeccable real estate reputation as a broker and past mayor of Rutherford.  He called me asking for a meeting.  We agreed that I join him, and the rest is history. Now decades later ERA Justin Realty is a ‘Top-100’ ERA firm worldwide year after year. For these reasons, agents both newly licensed and experienced who join us have the potential to begin strong earnings immediately.”

 

Metzger, upon graduating from college with an Earth and Space Science Education degree, decided to join the family business as a real estate professional. After 3 successful years as a Realtor, she went back to school to further her real estate knowledge and become a Real Estate Broker. Combining her college degree with her real estate knowledge, she obtained her Real Estate Teaching Certificate, which gave her the ability to teach real estate as a state instructor at a school or university. She was honored as the 2013 Realtor of the Year at the RealSource Board of Realtors from approximately 3,000 members.  Metzger's experience in sales has made her a natural leader of the company. "True love for this business and the people we surround ourselves with at the office is the key to our success. The energy and our business culture make all the difference. We have fun and success as we work to help people accomplish their real estate goals. New and seasoned agents are attracted to our agency for the energy we share as a team. We also are a team of  'learners',  learning from each other and those in the industry that are on the cutting edge. We strive to provide the most up-to-date technology and service as well as to be the best educated in the business," added Metzger.

 

 Continuing, Darby said, “Credit for our company success also goes to our exceptional staff of agents. We have on file for your review our publication of over 1,000 reviews about our services. One review is an honor but over 1,000 reviews has become a tradition, honor above all honors. Our team of sales agents exceeds buyer expectations through our daily listing and selling activity. Continuing to grow, we are offering those who want a successful career in real estate to phone for a confidential conversation. We proudly are the #1 office in closed Rutherford transactions for more than 18 consecutive years. Give us a few minutes and we’ll give you a rewarding career. To learn more, phone us at (201) 939-7500."

2019 Tips on Dressing and Pricing Your House For Strong Showings

As important a landmark as buying a home is in people’s lives, if you’re selling a house you’ll have to put careful thought into customers’ first impressions, because many sales will be made or lost before they reach the front door, or as soon as they walk through it. Danielle Sette and Jessi Davidson Team ERA Justin Realtor agents share tips for pricing your house correctly when readying for a sale.


Danielle offers a menu of possible ‘first impression’ areas that an owner may want to consider. “First consider curb appeal, the feeling customers get from the upkeep of the house and grounds, and how comfortable this makes them imagining themselves as a resident. You want to do everything you can to make them see your house as their house, both outside and in. A new paint job is an investment that might be considered if it more than pays for itself, and neat landscaping, trimmed shrubs, and new flowers put your prospective buyers in just the right frame of mind. Inside, kitchens and bathrooms should be in sparkling condition. These rooms are known to be what makes up many home-seekers’ minds. Removal of odors like pet smells and smoke will lessen distractions and have customers focus more on your home’s possibilities. The clearing out of clutter is crucial."


Jessi added, "The fewer belongings you have crowding your rooms and closets, the bigger the home will appear, and the easier it will be for potential buyers to envision placing their own possessions there. Put some things in storage if you need to, or hold a garage sale to help cut down on some of the build-up you were going to clear out for moving anyway. For buyers picturing themselves in your home, it’s also good to present it in as general taste as possible. Personal memorabilia, collectibles, and eccentric wall colors and furnishings should go out with the clutter. Repainting rooms in a neutral white also helps convey the sense of spaciousness. Clean windows, fresh flowers, and other small details with a big impact are what you want to be remembered. From major improvements to subtle touches that tip the scales in your favor, the features of a house that we often take for granted can be the ones that determine your home selling success. According to the National Association of Realtors®, curb appeal alone accounts for half of all home sales.”



ERA Justin broker Jennifer Darby Metzger added, “A little effort now saves you a lengthy process later. First impressions will expedite the sale and securing the services of our qualified Realtors will make it all the surer. One of our ERA Justin Realtor agents can guide you in all these matters, from supplying a checklist of presentation tips, to recommending affordable painting contractors, to helping you rearrange the furniture. Whatever it takes, we can give you confidence that for some buyer soon, the showing of your home will be love at first sight. We also will provide a current home market analysis (CMA) with information in determining the true value of a house and the right asking price. In the end, however, the homeowner should decide on a price that he or she feels is competitive and consistent with the price at which other houses in the area have sold. Our CMA report for our sellers is truly comprehensive in all aspects. Complete with color photos and detailed information, it makes pricing easier for those planning a sale. Truly, there is a difference in real estate companies, and our details will make the difference. We ask buyers and sellers to compare. We believe that in order to exceed expectations of what ERA Justin Realty is about, we don’t offer just real estate basics, we try to be as comprehensive as possible. In that way, we know that our buyers and sellers will hold us all in the highest regard.”

Smart Sellers Think Like Buyers In Current Housing Market

 

There are many home buyers intent on buying while they can still lock in a low mortgage rate and varied mortgage programs for qualified buyers. The 2019 housing market is presenting good opportunities for sellers who understand how to maximize profit in this current selling environment. The first step is to start thinking like a buyer, not a seller. While buyers are anxious to buy before rates rise, sellers also know they are in competition with other homes on the market.

ERA Justin Realtor agent Sharon Robie reported, “As written in Inman News, buyers are concerned about value.  For this reason, pricing is important in order to create interest as well as showings to qualified buyers. Listings attract attention when they're new on the market. To maximize your opportunities, your home not only needs to be priced right and properly prepared for sale, but you also need a comprehensive prepared marketing plan by your Realtor agent at ERA Justin Realty. You want to make sure that information about your listing immediately reaches as many potential buyers as possible.”

The ERA Justin Realtor Beth Albanese added,  "Sellers need be proactive with comprehensive information when preparing the sale of their house.  ERA Justin Realty provides our sellers with a marketing plan with marketing materials that will be used to promote their home, as well as strong Internet exposure. As reported, approximately 80 percent of today's home buyers start their home searches on the Internet."

Ron Darby, Broker-Owner continued, “A listing on the Internet isn't enough, though. Buyers don't look at listings that don't have photos. You gain an edge with an array of multiple photos and a virtual tour of your home that we place on the Internet as soon as your home is opened to the market. It's important to have a good working relationship with your listing salesperson.  Hundreds of past sellers who had positive experiences buying their home through us decide to list with our salesperson who represented them as buyers. See our more than 1,000 written reviews about our services, available in our published report. In most cases, it's not wise to work with a salesperson who does not sell outside of their market area. An unorganized marketing effort as well as selling through an outside area discount brokerage firm can result in a no-sale."

Sharon and Beth continued, "Your aim is to sell for the highest price possible. But keep in mind that overpriced listings won't sell or appraise for a mortgage for your buyer as it's all based on comparable closed sales. Your house is in daily competition with many similar houses on the market at any given time.  We are active in your area and will advise you about an effective list price for your home.  We offer our Comparative Market Analysis (CMA), a comprehensive study of your house in comparison with others that are on the market, that have sold, that have expired, as well as a year-end market update.  It’s offered at no cost or obligation simply by phoning us at our office.”

ERA Justin Realty continuously receives the prestigious ERA Commitment to Excellence Award, chosen from approximately 30,000 ERA brokers and agents from across the nation.  For these reasons, ERA Justin Realty should be your buying and selling Realtor of choice, as thousands have chosen them since 1950.

Sharon, Beth and their ERA Justin Realtor team can be reached at either of their two Rutherford offices at 118 Jackson Avenue and 57 Park Avenue and their Hoboken meet and greet location and by office phone (201) 939-7500, (201) 438-0588 or (201) 438-SOLD. Also, view 1000's of homes at their websites at www.ERAJustin.com and www.ERAJustinRealty.com.